New Year Bonanza: iPhone 17 Price Crashes to ₹58,000 as Vijay Sales Kicks Off “Apple Days”

If you’ve been waiting to upgrade your smartphone, your patience has just paid off. Starting today, December 28, 2025, through January 4, 2026, Vijay Sales has officially launched its “Apple Days Shopping Bonanza.” This isn’t just another routine clearance; it is the most aggressive pricing we have seen since the iPhone 17 series launched in September. With a combination of instant discounts, bank offers, and exchange bonuses, the flagship iPhone 17 is now reaching “mid-range” price territory.

1. The Headliners: iPhone 17 & 16 Series

The star of the show is the iPhone 17 (256 GB). While its launch price was much higher, it is now effectively available for as low as ₹57,990 when combining all offers.

2. How the Math Works

To get these “headline” prices, shoppers need to stack three different layers of savings:

• Instant Discount: Direct price cut at over 160+ Vijay Sales stores and their online portal.
• Bank Offers: Up to ₹10,000 instant discount on ICICI Bank and select other credit cards.
• Exchange Bonus: A massive boost of up to ₹9,000 on your old smartphone, regardless of its brand, provided it’s in working condition.
• Loyalty Points: Buyers get up to ₹3,000 in MyVS Reward points for future shopping.

3. Beyond the iPhone: MacBooks & iPads

It’s not just about the phones. Apple’s computing lineup is also seeing a rare year-end dip:

• MacBook Air (M4 Chip): The 13-inch model starts at ₹79,990 (post-discount), making it the ultimate student laptop for 2026.
• iPad 11th Gen: For those looking for an entry-level tablet, it’s now priced at a tempting ₹30,190.
• Apple Watch Series 11: Starts at ₹40,990, perfect for those aiming for a “Fit 2026” resolution.

4. Why the Massive Drop?

Industry insiders suggest that Apple is clearing inventory to make room for the iPhone 17e (the budget-friendly “Special Edition”) and the Realme 16 Pro/Samsung S26 wars expected in early January. Furthermore, with the ISRO BlueBird satellite now operational, older 5G hardware is being aggressively pushed out to welcome the new “Direct-to-Mobile” compatible devices.

The Bottom Line: If you have an old phone to trade in and an ICICI card in your wallet, there has never been a cheaper time to enter the Apple ecosystem in India. But hurry—stock usually disappears within the first 48 hours of these “Apple Days.”